The UK isn't always at the front of the pack when it comes to developing new technologies, but when it comes to deploying cutting-edge tools, they have mastered the art of innovative mashups. For its most recent show British fashion house Cassette Playa employed the use of augmented reality by embedding their designs with special codes.
When viewed through a camera, which projected an image to a screen above the catwalk, guests were treated to fashion visions far stranger than even the late great Alexander McQueen could generate. You can see video of the behind-the-scenes process as well as the end result here.
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