In the event of emergency, remove BRA



First, the bra that is meant to be taken off won an Ig Nobel award in October 2009. Then, just last week, the inventor unleashed the lacy gas masks on the open undergarment market at $29.99 a pop.
At the risk of overkill, this third (and likely final) mention of the bra is to put to rest all the rumors of just what the male counterpart will be. And no, it is not a jock strap. LINK