Jaguar F-Type halfway to sold out

Jaguar F-Type halfway to sold out
The order books for the Jaguar F-Type have only been open for a few weeks, but the British automaker says the all-new sports car is already a rousing success.

"Half of the first year's production of the F-Type is already sold," Jaguar global brand director Adrian Hallmark told Automotive News. Hallmark added that anyone just ordering the F-Type will have to wait until at least the end of the year to take delivery.
Jaguar hasn't announced an official sales target for the F-Type, but the British automaker says the sports car will account for about 15-20 percent of its 60,000 annual sales. That means we can expect somewhere between 9,000 and 12,000 units to be sold this year.

Jaguar says most F-Types will end up in the United States, Great Britain and Germany. China will also be an important market for the drop top where, Jaguar says, “the average millionaire is 38 years old and likes to show wealth.”

Offered in three different trim levels, F-Type pricing ranges from about $70,000 to $93,000. The car is currently offered exclusively as a convertible, but a coupe variant is expected to join the range sometime next year.
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